California Regulation Allowing Cannabis Billboard Advertising Overturned
Capitol - 1022798Bishnu Sarangi

California Regulation Allowing Cannabis Billboard Advertising Overturned

FEBRUARY 2, 2021 EMILY M. LEONGINI , JESSICA DIPIETRO , SHAHIEDAH PALMER

Advertising cannabis products along California’s interstate highways, briefly lived, is now significantly restricted.

On January 21, 2021, the California Bureau of Cannabis Control (BCC) released a notice explaining that, due to a recent state court ruling, billboard and similar types of advertising of cannabis products was now prohibited on any interstate or state highway that crosses the California border. This is a change from BCC’s earlier guidance, which permitted billboard advertising on interstate or state highways crossing the California border, except for within a 15-mile radius of the border.

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Source : Arent Fox

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